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An analyst at a phone manufacturing company is preparing a dashboard for Senior Executives that will cover
past year's performance. It will be used in the upcoming senior leadership team meeting to make strategic
decisions for the new year. While analyzing the data, the analyst found a lot of interesting revelations related
to performance. What should the analyst keep in mind when preparing the Executive dashboard?
An analyst at a phone manufacturing company is preparing a dashboard for Senior Executives that will cover
past year's performance. It will be used in the upcoming senior leadership team meeting to make strategic
decisions for the new year. While analyzing the data, the analyst found a lot of interesting revelations related
to performance. What should the analyst keep in mind when preparing the Executive dashboard?
Interested in building out the analytics capability based on the positive results obtained by past analytics
efforts, the Chief Marketing Officer (CMO) pitches the idea of using analytics to guide future decision making
across the enterprise. Before allocating budget to build up an enterprise analytics practice, the decision makers
should:
A pharmaceutical company is conducting research to determine whether a new medicine in development is
more successful in reducing the pain associated with rheumatoid arthritis then their current drug in the market.
A group of volunteers are selected for the research. One set of participants is provided the existing drug while
a second set of participants is given the new drug.Which technique is being applied?
determine if it will help to increase sales. They are interested in piloting the campaign to determine which day
of the week will improve sales the most.
The campaign is launched across 7 cities with each city promoting a different day of the week. The sales data
is collected and provided to a team for analysis. What concern might the analytics team have regarding data
quality across cities?
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